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The Eight Best Social CRM Tools
Revised January 13, 2022 Revised September 9, 2021 Revised January 23, 2020 Social customer relationship management (CRM) was being written about as a distinct product category as far back as 2008, but...
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The 10 Best Customer Service and Customer Engagement Platforms
Revised February 16, 2023 Revised September 29, 2021 Revised August 3, 2020 Revised March 6, 2019 The emergence and spread of the Industrial Internet of Things (IIoT) has dramatically changed the game...
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The Eight Best Online Tools for Sales Professionals
Revised June 14, 2023 Revised December 21, 2022 Revised December 15, 2021 Revised July 20, 2020 Revised July 26, 2019 It’s hardly news that B2B sales and marketing teams aren’t always on the same page....
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How to Create an Effective Email Newsletter for Your Business
Guest post by Prasad Reddy. Newsletter marketing is the most effective way for business to stay “top-of-mind” with customers and sales prospects. Companies can send useful, informative content (with...
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How to Market a Startup, Part 2: Planning, Staffing, and Measuring
Effective marketing for a startup company is all about focus. You’ve got limited time (you’re likely already working 80+ hours per week!) and little budget, so it’s essential to judiciously optimize...
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